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DTAC Online Shop Solution

CASE STUDY

DTAC

Online Store E-Commerce Solution

In early 2013, PJ Media was awarded the contract to supply the entire online store for Telenor subsidiary DTAC (Total Access Communications) in Thailand. DTAC is the second largest mobile network operator in the country and perceived as a disrupter/challenger for the no. 1 spot.

One year on, the DTAC online store is perceived as one of the best in the Thailand market and has experienced phenomenal growth in just 12 months. Catering for the multiple, diverse demographics in the country and integrated closely with specialist payment provider, PaysBuy, DTAC plan to continue their investment with PJ Media throughout 2014 .

DTAC-Screen

Delivered

Solution overview?

BRANDPATH® E-Commerce

PJ Media deployed our BRANDPATH® E-Commerce platform with dual language content switching and multi-category product module. Includeded 3D Images, e-Vouchers, Store or Home Delivery, SIM Provisioning, Credit card & Store Payments.

ESOM® Integration

PJ Media integrated our BRANDPATH® E-Commerce platform with multiple downstream systems such as payment gateways, fulfilment, warehousing and customer services.

Hosting & Security

PJ Media implemented our fast-launch stack within a data centre in Thailand within 8 weeks. This stack, designed to meet the strict Thai data policies, was a highly optimised multi-tier alignment of security, application and database capable of serving the fast growing Thai e-commerce/mobile market.

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